Pelikan was awarded “Best Vendor Retail Strategy” at RetailVision Europe in Berlin in May 2009.
The “Best of RetailVision Europe Awards” are voted on by more than 120 attending retail executives from the IT industry channels. This year Pelikan’s comprehensive sales concept for trade and end users was highly appreciated by the jury.
The most important reason for the positive evaluation were the high margins for the trade and the cost-saving potential for the end users as well as the outstanding sales promotions including the excellent customer service.
In addition, special promotions such as the compatibility search via mobile phone convinced the jury. The mobile search is unique and simple: you send an sms to a service number with the printer model needed and within a few seconds the suitable Pelikan printer cartridge model will be sent by sms.
RetailVision Europe is the only Pan-European Event where new PC and consumer electronics products and channel programs are unveiled, Retailer/Distributor-Vendor relationships are forged, and critical retail merchandising decisions are made.
From: therecycler.com.